Revenue Science provides a leading targeting platform and advertising marketplace
that connect people to engaging advertising with the most advanced behavioral and targeting capabilities available.
NEW YORK (April 29, 2008) — Revenue Science, Inc., offering the most widely-adopted, powerful, and flexible behavioral targeting technology for digital media, today announced that Chief Revenue Officer Jeff Hirsch has been promoted to President, effective immediately. In addition to overseeing the worldwide sales, business development, client services, product marketing and media operations for the company's technology solutions and network businesses, Hirsch will now be responsible for all of the company's corporate marketing and employee relations efforts. He will report to CEO Bill Gossman.
Hirsch came to Revenue Science in 2006 as Chief Revenue Officer. In this position, Hirsch oversaw all development of new advertiser offerings and publisher relationships. Prior to that he was senior vice president of business development at ValueClick.
"Since joining Revenue Science, Jeff has been instrumental to our growth across the board, and in particular the success of our targeting marketplace, where his experience and hard work has been a tremendous asset," said Gossman. "In recognition of Jeff's exceptional work, I am pleased to announce his promotion to President of Revenue Science. I am confident that his creativity, focus and leadership will drive our continued success."
Gossman, who previously held the title of president, will remain the company's CEO and, going forward, will concentrate on strategic direction and global expansion.
"Revenue Science is a great company with a tremendous future," said Hirsch. "I am proud of this recognition and I look forward to working with our experienced leadership team to increase the value we deliver to publishers, advertisers, agencies and consumers; and to maintain our role as an innovator at the forefront of targeted advertising."
About Revenue Science, Inc.
Revenue Science offers the most widely adopted, powerful, and flexible targeting technology for digital media, worldwide. Using the most advanced behavioral targeting capabilities available today, the Revenue Science Targeting Marketplace manages billions of behaviors a day with access to over 120 million unique internet users, and makes them accessible to marketers and publishers to connect with an engaged audience. With clients like AOL.com, Financial Times, Gannett, Jumpstart Automotive Media, New York Times Digital, NikkeiNet, Reuters.com, The Guardian.co.uk, Univison.com, and Wall Street Journal Digital, Revenue Science serves more behaviorally targeted ads than any other company. For more information, please visit www.revenuescience.com.